Quotes

Complexity happens by default. Simplicity happens by design.

You can outwork 95% of people by just showing up every day.

If you have time to consume, you have time to produce.

Good marketing finds customers. Great marketing creates customers.

Step 1. Make yourself useful. Step 2. Make yourself scarce.

Opportunity expands as focus narrows.

Employment is a game you play. Entrepreneurship is a game you design.

No one cares what you can do, everyone cares what you can do for them.

To make money while you sleep, build things that don't sleep.

For every 0.1% you get better at something, you leapfrog millions of people.

Complexity impresses your peers. Clarity impresses your customers.

If no one steals your ideas they aren't very good.

Build distribution, then build whatever you want.

If you think every day, write every day.

Most people spend so much time looking for shortcuts they could've taken the long way twice.

Thicken your skin or lower your expectations.

Don't bring impatient people on long journeys.

When you figure out how to turn $1 into $2, you will be hard to employ.

The trick is to practice until it looks like magic to everyone who hasn't practiced.

Finding your passion will have you going in circles. Finding a problem you're passionate about solving will give you direction.

Customers that pay more, complain less.

If everyone understands what you're doing, you're late.

You will learn more from building something absolutely awful than reading another 10,000 tweets about how to build things.

How to get really good at anything: 1. Do it badly. 2. Iterate.

Value your time so highly you feel pain when you waste it.

1. Say yes to almost everything. 2. Figure out what you're good at. 3. Say no to almost everything.

Creativity dies without deadlines.

Everyone you admire is still figuring it out.

If you're scared to start something because you might fail, here's a reminder: you're already failing.

The most selfish thing you can do is help as many people as possible.

To add value, subtract complexity.

The less you write, the more you say.

If it looks simple, it was hard.

Overthinkers are underpaid.

Build or be billed.

Failure is free feedback.

Everyone's smart until they start.

Selfishly pursue, selflessly publish.

The best marketing trick is transparency.

Consume to feel smarter. Produce to get smarter.

Make today's labor tomorrow's leverage.

Work hard to learn. Work smart to earn.

If you don't have organic traction, you don't have traction.

A lesson from Jeff Bezos you can actually use: Amazon serves 1.92% of the global population. Almost everyone is not your customer.

Prove it once, sell it twice.

Your work product and the system that creates it are two separate revenue streams.

If everyone is verified, no one is verified.

The internet rewards people who show their process, not just their results.

Nobody cares what you can do. Everyone cares what you can do for them. Show the work.

An hour of work can produce one hour of value. Or it can produce something that creates value while you sleep.