How to Build Landing Pages for Each Traffic Source
Instagram followers know the images. X followers know the ideas. Same brand, different context. One landing page can't serve both.
April 12, 2026
The problem with one link in bio
You have followers on Instagram. You have followers on X. They followed you for different reasons. They know different things about you.
The Instagram audience has seen your visuals for years. Synthetic photography, generative art, black and white illustrations. They followed because the images resonated. They don't know you have courses, tools, or art selling at Christie's.
The X audience followed the ideas. Leverage, proof of work, simplicity. They've read the one-liners. They might not have seen the visual evolution — the shift from flat graphics to synthetic photography to physical sculpture.
Both audiences click the link in your bio. Both land on the same homepage. The homepage tries to serve everyone. It serves no one perfectly.
The fix
Build a landing page for each source. Same brand. Different entry point.