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Selling Sawdust
Monetizing the byproducts of your primary work. The process of building something creates materials others would pay for, documentation, templates, frameworks, insights.
Example: Building a business generates lessons. Packaging those lessons as a course is selling sawdust. The course is a byproduct of the real work.
“Your work product and the system that creates it are two separate revenue streams.”
Jack Butcher
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