How do I make passive income?
There's no such thing as passive income. There's leveraged income — work you did once that keeps paying. The creation is active. The distribution is automatic.
The term "passive income" is misleading. Nothing is truly passive. Every course, template, tool, and digital product required active work to create. The "passive" part is the distribution — once it's built, it sells without you.
Better framing: leverage. An hour of work can produce one hour of value (labor). Or it can produce something that creates value while you sleep (leverage). The second option requires more work upfront and generates less income initially. But it compounds.
Start with what you know. Package it into the simplest possible format — a PDF, a template, a short video course. Price it. Publish it. See if anyone buys. If they do, make it better. If they don't, change the positioning, not the product.
The first dollar of leveraged income changes your psychology. It proves the model works. Everything after that is iteration.
“To make money while you sleep, build things that don't sleep.”
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